Fergie Take On the Day Shimmer Eyeshadow Primer Review and Swatches


Hello! I was in Walgreens one day and happened upon this Shimmer Eyeshadow Primer from the Wet ‘n’ Wild Fergie line. I believe this is limited edition. The writing on the tube is rose gold, so I assumed the product inside would be pretty. Having read rave reviews about this primer, I decided to give it a try since it was also on sale!

Fergie4The back of the tube

I have to say that this primer does stay all day long. It sets fairly quickly as well, so work fast when applying it to the lids. I’m glad I picked the shimmer variety, because it is SO beautiful! This is so pretty that I would definitely wear this alone as a shadow. The color isn’t rose gold, but more of a cool-toned lavender pink. I don’t have anything quite like it!


The opacity didn’t pick up as well as I’d like on camera. Left to right: Fergie Shimmer primer, MAC Frozen Violet paint pot, Jouer Organza cream eyeshadow, Maybelline Inked in Pink Color Tattoo, and Tarte cream eyeshadow in Seashell.

Performance wise, this is a great primer! It does what it says and is very long-wearing. I’m happy that there are finally some great drugstore primers out there that rival high end primers now! Between this one, Milani, and ELF, there are at least a few good ones to try (not to mention the Maybelline Color Tattoos).

Still, my favorite thing about this Shimmer primer is the color. I even contemplated a back up of this, but a little goes a long way and I’d rather not waste it! I found this primer at Walgreens. I hope that they keep bringing this back with other collections, because it is amazing! The regular price of this primer is $5, but you can also check for sales (I paid around $4 for mine on sale).

Have you tried this primer or the original variety? What do you think of it?

This entry was posted in Primer, Wet 'n' Wild Fergie and tagged , , , , , , , . Bookmark the permalink.

2 Responses to Fergie Take On the Day Shimmer Eyeshadow Primer Review and Swatches

  1. I am pretty impressed by the Fergie Primer but haven’t seen this one. I still like the NYX HD Primer better- Ulta has it for 40% off today!

  2. Pingback: Fergie eyeshadow primer - Peopple.net

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